Archive for January, 2011

Junior Graphic Designer opportunity at Katapult

Monday, January 31st, 2011


This is a great opportunity for a Junior Graphic Designer to join a successful Midlands based agency working on projects across branding, marketing, design, digital and motion graphics. You’ll work in a hands on creative environment and will get the opportunity to develop your role through training, learning on the job and drawing on the experience of an established team.


• Individual with strong creative and Mac skills
• Creative flair and an expert eye for layout, typography and colour management
• Eager to learn, has the ambition to improve and develop their role
• Positive, productive & helpful
• Good communicator, particularly when work is ready for feedback/approval/further direction
• Have a high level of attention to detail regarding all aspects of work delivery
• Proficient in Adobe CS5 – Illustrator, Photoshop & Indesign
• Able to work on multiple projects, to high standards and within deadlines
• Able to take briefs and develop through to finished print ready artwork
• Knowledge of repro and print processes (digital and litho)
• Able to deliver interface designs and supporting graphics for digital projects e.g. web development projects, online banners, HTML email campaigns and social media
• Able to pick up partly completed work and finish to a high standard
• Team player who will offer proactive support to the creative & account teams
• Have the confidence and knowledge to explain your research,thinking and creative work

Not essential but nice to haves….

• Any knowledge of XHTML & CSS
• Experience of working within a design studio environment

The role offers a competitive salary dependent on experience. Please send your CV including details of relevant experience, examples of your work and your current salary, marked ‘private and confidential’ to:

Dawn Foote
Managing Director
Katapult Ltd
28 Ashbourne Road
DE22 3AD

No agencies please

Katapult into the New Year

Friday, January 7th, 2011



Happy 2011 to all our clients, suppliers and friends – hope this year is a prosperous one for you all.

Katapult have started the year as we mean to continue it, with the first week including an exciting new pitch, work on the fast approaching Format Festival launching in March, and the next stages of the launch of a new drinks brand – the photo above shows Phil from our video and motion graphic division K-Motion filming in late December for the viral ads.

We’re working on some other great projects at the moment too, including giving our own Katapult website a facelift with some new functionality, info and features.

The year ahead promises to be an interesting one with all things digital growing even more in prominence. We expect to see more interest in digital brand development as client organisations increase their presence and activity in digital channels and need a clear strategy across website, search, social, mobile, apps et al. The challenge is to get all of these working together in complementary fashion to build brand equity at the same time as meeting specific objectives. For example, are HR and Sales presenting the brand consistently to potential employees and prospective customers respectively?

This perhaps presents a window of opportunity for start-ups to build multi-dimensional brands from the ground up and use this agility to steal a march on established, and perhaps less responsive competitors in the digital arena.

We also expect to see the ‘C’ word take centre stage as clients realise the increasing importance of content at the heart of their digital strategy. More will embrace the publisher role of their brand as a key tactic for attracting new customers and creating advocates.

Another ‘C’ that is sure to boost its profile is cloud computing with 2011 providing a better barometer for its impact on capital expenditure and management costs. We’ll see whether the cloud delivers the freedom it promises and whether organisations will make the leap of faith and entrust suppliers with their infrastructure in return for lower costs and greater agility. For marketing folk this could mean less administration, improved access to more up-to-date data and more flexible campaign planning, execution and adjustment. Interesting times ahead…

Anyway, enough of the stargazing for now, we’ll share more of our thinking throughout the year. In the meantime, we’re cracking on with various current brand, marketing, design and digital projects including an online game and viral videos.

Here’s to a healthy and successful 2011.