Long live the Ginger King – Katapult’s resident canine

Brad the dog

Bradley, Resident Katapult Canine
? – June 15th 2013 (Exact Age Unknown, estimated between 98 – 122 dog years)

It is with great sadness that we announce the passing of Bradley, resident Katapult canine and part-time Floor Manager.

Brad leaves Dawn, Simon and a loving wider family, his colleagues at Katapult and a legion of fans in mourning following his last stroll into the sunset on Friday.

Plucked from Jerry Green Rescue Centre in December 2003, Brad got his big break at Katapult soon after and never looked back. Adept at head butting legs when hungry, emptying office bins, sleeping under desks and snoring in the middle of meetings, Brad did everything asked of him and more.

Brad in the bin  Brad the dog

His career defining moment at Katapult arrived via a campaign for Visit Lincolnshire in 2006 as the star of a scenic poster shot. Required to steal a pork pie from a picnic table and eat it, Brad was heard to mutter “I was built for this”. Other starring roles followed including the lead in a title sequence for BBC’s Animal Rescue and QUAD’s cinema idents but few, much to Brad’s disappointment, involved eating pork pies.

brad lincolnshire

Brad on Animal Rescue

Disillusioned at a succession of jobs that failed to match his taste for the pie life, Brad stepped back from the limelight and took on a managerial role within the business during the latter stages of his career. There’s no doubt that Brad fulfilled every role with distinction and was that very rare thing in this day and age: a one-company dog that started and finished his career in the same business. Following an offer from Saatchi & Saatchi, including a remuneration package which offered treats beyond his wildest dreams, Brad nonchalantly dismissed the offer out of hand: “The Ginger King’s loyalty knows no bounds. End of.”

Brad in QUAD idents

Brad will be hugely missed by the team, our families, clients, suppliers and everyone who met him. If you’ve got any memories or photos of Brad, Dawn would love to hear and see them – please email dawn@katapult.co.uk.

Some of the team share their fondest memories of the Ginger King:

“Bradley aka ‘The Ginger King’ but more importantly my friend, has been part of our lives for what seems like forever.  Since he arrived in our lives over a decade ago he has always been one of the family. We saw him regularly outside of work,  with regular sleepovers, long walks in the park and sludgy dips in Darley Park river. I’m proud to have had him as a friend and even more so to have had the chance for my children to meet and love him as I do.  There isn’t a day goes by without one of my children asking when they can see Brad next.  They even have a favourite cuddly toy named ‘Brad-Rab’ (he’s a rabbit with Bradley’s ginger coat).  He’ll be sadly missed but his memory will live on…what a legend”. Phil Higgins

“No matter how old he got, when it came to food, he was like a greedy teenage boy!” Dan Lewis

“Listening to him snoring away loudly every day brought a calming influence to the studio” Andy Gilmore

“I loved how every time a particular client came in, Brad would remember how he once brought in a treat for him in his suitcase so he’d swap his usual welcome bark for a friendly sniff and follow Chris around until it was revealed whether this time, there might be another treat in there for him.” Rhiannon Hulse

“The sneaky chap would wait until I’d left the room before he stuck his head in the bin or tipped it over looking for some grub that wasn’t part of his healthy eating diet!” Stuart Green

“He didn’t care what people thought about him; he’d let off in meetings and look round as if to blame someone else!” Martin Stewart

“He took his Floor Manager position seriously, making sure he sprawled in all the best places; at the top of the stairs, on your feet, on the sofa in the red room. I really respected him for that.” Martin Enright

“My back-up doorbell – he made sure I knew for sure that there was definitely someone there and wouldn’t let me leave them waiting for long.” Susan Larmour

“I’ll always remember the time he ate my pork steak. The last pork steak from the BBQ. I’d been saving it and he just knocked it off my plate onto the floor and munched it. Crafty Brad.” Martin Broadhurst

“The memories are endless for me and its through these that Brad will live on. Everyone who met Brad knows how special he was. So just want to say RIP Brad. Love you so much, always will. You were one of a kind, a true ‘King’, my best friend & you went just when we thought we were lucky to have been given more time with you. Thank you for being the most amazing companion, all the memories and the unconditional love.  I just need to picture you splashing around in the water, imagine giving you a hug, kissing your head or think of you enjoying a snooze in the sunshine or in front of the fire…..every memory makes me smile. Miss you so much Xxx”  Dawn Foote




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